Is LinkedIn Premium worth it to find a job in Morocco?

Is LinkedIn Premium worth it when you are looking for a job in Morocco? The question comes up often among young graduates in Casablanca, Rabat, Tangier or Marrakech, but also among experienced profiles aiming for a multinational, a job abroad or a career change. LinkedIn has become recruiters' first reflex for skilled positions, and the Premium version promises more visibility. In this article, we explain what Premium really brings, how to use it effectively during a job search, and how to take advantage of the MySplit 6-month or 1-year offers.

Free LinkedIn: already plenty of tools

Before paying, remember what the free version lets you do: create a complete profile, apply to job offers, connect with recruiters, post content, follow companies and receive job alerts. A well-filled free profile, with a professional photo, a clear headline and detailed experience, is still the foundation of everything.

The limits of the free version appear when you want to:

• contact someone who is not in your network;
• see who viewed your profile beyond the last few visits;
• understand how you compare with other candidates;
• use more precise search filters.

What LinkedIn Premium Career includes

According to LinkedIn's official page (for reference only, October 2026), the Premium Career plan, designed for job seekers, includes in particular:

• InMail credits: 5 per month, to write directly to people outside your network, such as a recruiter or a team manager.
• Who viewed your profile: the list of visitors and 365-day trends, with the option to browse in private mode.
• "Top applicant" jobs: LinkedIn flags the jobs where your profile is a particularly good match.
• "Top choice" jobs: you can signal to recruiters your strong interest in certain positions.
• AI insights on job offers: an estimate of how well you match a role and tips for your application.
• Writing assistance: suggestions to improve your profile and your messages.
• LinkedIn Learning: access to a very large library of video courses.

In the United States, LinkedIn shows a starting price of about $39.99 per month, or $239.88 per year when paid annually (for reference only, October 2026). Prices vary by country and promotions. LinkedIn also offers other plans (Business, Sales Navigator, Recruiter) designed for other uses.

Free vs Premium: the table

The Moroccan context: why LinkedIn matters so much

In Morocco, LinkedIn is used especially by:

• recruitment firms and HR departments of large groups, banks, insurers and telecom operators;
• multinationals based in Casablanca Finance City, in the industrial zones of Tangier and Kenitra, and in offshoring;
• foreign companies hiring Moroccan profiles for remote work;
• startups and digital agencies.

For these employers, your LinkedIn profile is often viewed even before your CV. Premium does not replace a good profile, but it amplifies a profile that is already polished.

How to use LinkedIn Premium effectively: a 6-step method

A Premium subscription used badly is money wasted. Here is a practical method for the whole length of your subscription.

1. Optimise your profile first

A precise headline ("Junior financial analyst | Excel, Power BI | Casablanca" rather than "Student"), a results-oriented summary, key skills, recommendations. Use Premium's writing assistance to refine, then reread in your own style.

2. Target 20 to 30 companies

Make a list of companies that interest you, follow them and identify the relevant recruiters and managers. Advanced filters help you find the right people.

3. Use your InMails sparingly

With 5 credits a month, every message counts. Write short, personalised messages with a clear request: "I saw the bilingual customer advisor job; my experience X matches Y. Would you be available for a 10-minute chat?"

4. Analyse who visits your profile

A recruiter from a bank viewed your profile? This is the right time to send them an invitation with a message. Visit trends also show whether your profile changes are working.

5. Prioritise "Top applicant" jobs

Rather than applying to 100 offers, focus your energy on those where LinkedIn shows a strong match, and polish each application.

6. Learn while you search

Use LinkedIn Learning to fill a gap you spotted in job offers (Excel, project management, business English). For more advanced certificates, signed by universities and companies, also look at Coursera Plus at MySplit and our article Coursera Plus in Morocco.

So, is LinkedIn Premium worth it?

Yes, if:

• you are actively looking for a job or a final-year internship;
• you are targeting companies that recruit through LinkedIn (multinationals, offshoring, banks, consulting, tech);
• you want to contact recruiters directly;
• you are ready to spend time on it every week.

Probably not, if:

• you are not job hunting and only use LinkedIn to read the news feed;
• your profile is still empty: start by filling it in for free;
• your sector recruits mainly through other channels (word of mouth, public-sector competitive exams).

Duration matters too: a job search often takes several months. A 6-month plan gives you time to optimise your profile, send messages, go to interviews and negotiate. The 1-year plan suits those who want to stay visible all year, for example for a gradual career change or to keep an eye on opportunities abroad.

The LinkedIn Premium offer at MySplit

The details of the included plan are on the LinkedIn Premium at MySplit page. No international bank card needed:

1. Choose the duration (6 months or 1 year) on the website.
2. Pay by bank transfer (for example CIH Bank).
3. Send the screenshot of the transfer on WhatsApp.
4. As soon as the payment is checked, the team sends you the activation instructions, quickly during opening hours.

Access is guaranteed for the whole paid period; if there is a problem, support fixes it or compensates you. The Garantie+ option at checkout offers stronger protection. Follow the instructions you receive and do not change the subscription settings.

To complete your job-seeker toolbox, ChatGPT 5 Plus helps you prepare cover letters and practise interviews; see our article ChatGPT Plus in Morocco. And for a polished visual CV, Canva Pro offers many templates. The 1-Year Productivity Bundle also brings together Canva Pro, Office 365 and Perplexity Pro, handy for polishing CVs and letters and researching your target companies.

Our verdict

LinkedIn Premium is not a magic wand, but for a motivated candidate, it is a real accelerator: more visibility, direct contact with recruiters and pointers to the jobs where you have the best chances. Combined with a polished profile and targeted training, it can significantly shorten your search. The 6-month offer at 449 DH at MySplit matches the real length of a job search, and the 1-year plan at 749 DH supports longer journeys.

To compare all the subscriptions useful to students and young professionals, see our complete guide to premium subscriptions in Morocco and our selection of student subscriptions.